![]() ![]() The online serialization caused a good media stir and some unsettling buzz in the publishing world. Danielewski also takes the reader into the turbulent and violent life of Johnny Truant, a hero of the novel. House of Leaves is a literary novel disguised as horror fiction, with an innocuous house in Virginia concealing a labyrinth that eventually consumes a film crew. To prevent mass piracy, the book could only be downloaded one page at a time. Using semi-primitive web technology, our coders in Nebraska spent hundreds of hours uploading seventy pages of House of Leaves every several days for a five-week period, up to the Mapublication date. Sophie asked me if my website might want to do something that had never been done before: Did we want to do a complete online serialization of the 734-page House of Leaves before the publication date?Īfter our initial surprise, my company agreed. The novel was called House of Leaves and the author was Mark Z. Sophie had a debut author who’d written an epic literary novel, part of it created while living a fist-to-mouth decade in Paris. In the first week of January, I received a call from Sophie Cottrell, who was then the publicity director of Pantheon, a venerable Random House imprint. ![]() At the beginning of the new millennium, I was writing content for a dodgy print-on-demand publisher in Manhattan’s Silicon Alley. ![]()
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